According to a recent eCosultancy survey, Viral Marketing campaigns are up by 60%.

This has been a fantastic growth year for viral marketing, we're really starting to see a more mature approach by brands as they realise that viral can communicate effectively and efficiently with their target audience.

With all this viral marketing comes the need to track and measure effectiveness. Ahoi hoi BuzzNumbers

Source: Econsultancy
Social Media Monitoring Social Media Monitoring Australia